Wabash General Hospital received national recognition during Monday evening’s Board of Directors meeting as hospital leaders shared the results of a major brand evaluation study.
WGH President and CEO Karissa Turner and Marketing Director Danielle Stevens presented findings from a nationwide healthcare brand analysis conducted by Monigle, a company specializing in healthcare consumer experience studies.
According to Stevens, Wabash General Hospital ranked 36th nationally out of 224 healthcare organizations included in the study. She noted WGH was the only critical access hospital included in the rankings.
The study surveyed more than 29,000 healthcare consumers across the country, including patients from WGH’s primary and surrounding service areas. Stevens said the hospital scored especially well in areas such as brand satisfaction, advocacy, compassion, and patient experience.
Among the highlights, Stevens told the board WGH ranked fourth nationally in compassion according to survey data connected with the Schwartz Center, an organization focused on compassionate healthcare.
Turner praised the hospital staff and marketing department for their work, saying the results validate the personal care and service patients receive throughout the organization.
